Tag Archive for: book review

Bruce Lipton is a Stem Cell Biologist with a focus on Epigenetics. With a bio like that, you would be forgiven for thinking you needed a science or biology degree to read any of his books. At least, that’s what I had felt before reading The Biology of Belief. You know the type. You dare not read unless you have access to Google to help you decipher the words, let alone the concepts.

Pleasant Surprise

Technical jargon was, surprisingly, not the case – it ended up being a fascinating read with a ton of “oh, so that’s what that means” moments in it. Nevertheless, it was fascinating, and the author is quite comical in his portrayal of scientific information. His approach went a long way in helping the subject matter be less intimidating.

Bridging The Gap

I would say that the author bridged scientific esoterica and everyday application very well. I found the book inspired me to stop reading and do a little independent research as I went along. Some of the information was a bit contrary to my own beliefs. But, the author does state that his views aren’t the most popular (from the very beginning).

Re-Readable (I know that’s not a proper word, but it works)

Biology of Belief is the kind of book you may need to read more than once. The author introduces several alternate theories and points of view which may be applicable at different stages of an individual’s journey. Being a researcher himself, the author readily refers to established researchers and his own as he covers various topics and logically presents the information.

Belief Systems

The title is a very concise summary of the book: how our belief systems affect our physical body. We experience this more acutely with things like stress or dislike for a situation or person, TThe The telltale knot in the stomach, tension headache or something to that effect. These are all genuine and physically prevalent manifestations that we are all too familiar with.

What Can You Learn From A Single Cell

Dr Lipton took those ‘feelings’ one step further and looked at single cells and their reactions to various natural and perceived influences.

He puts forward some compelling results from studies and tests, and from there, it isn’t a giant leap to realize how the reaction of the single cell is remarkable. Multiply it by the approximate 30 trillion cells (that’s 30 with 12 zeros behind it!), and it’s downright hard to ignore.

There were many, and I mean many, light bulb moments for me during this book. I have read a few ‘science-y’ books, but this one was an absolute pleasure. No dozing off and maybe two Google searches the first time I read it.

Lipton’s Work

Dr Lipton has several YouTube videos and talks available on the internet. I’ll be honest; I find his written work better than the spoken because he delves into intense and intellectual content in his videos and interviews. I prefer to read and metabolize at my own pace. However, this is, of course, a personal choice, and you may find his visual work engaging, so I would still encourage you to check it out.

I hope you enjoy this as much as I did.

Dawn

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Bruce Lipton is a Stem Cell Biologist with a focus on Epigenetics. With a bio like that, you would be forgiven for thinking you needed a science or biology degree to read any of his books. At least, that’s what I had felt before reading The Biology of Belief. You know the type. You dare not read unless you have access to Google to help you decipher the words, let alone the concepts.

Pleasant Surprise

Technical jargon was, surprisingly, not the case – it ended up being a fascinating read with a ton of “oh, so that’s what that means” moments in it. Nevertheless, it was fascinating, and the author is quite comical in his portrayal of scientific information. His approach went a long way in helping the subject matter be less intimidating.

Bridging The Gap

I would say that the author bridged scientific esoterica and everyday application very well. I found the book inspired me to stop reading and do a little independent research as I went along. Some of the information was a bit contrary to my own beliefs. But, the author does state that his views aren’t the most popular (from the very beginning).

Re-Readable (I know that’s not a proper word, but it works)

Biology of Belief is the kind of book you may need to read more than once. The author introduces several alternate theories and points of view which may be applicable at different stages of an individual’s journey. Being a researcher himself, the author readily refers to established researchers and his own as he covers various topics and logically presents the information.

Belief Systems

The title is a very concise summary of the book: how our belief systems affect our physical body. We experience this more acutely with things like stress or dislike for a situation or person, TThe The telltale knot in the stomach, tension headache or something to that effect. These are all genuine and physically prevalent manifestations that we are all too familiar with.

What Can You Learn From A Single Cell

Dr Lipton took those ‘feelings’ one step further and looked at single cells and their reactions to various natural and perceived influences.

He puts forward some compelling results from studies and tests, and from there, it isn’t a giant leap to realize how the reaction of the single cell is remarkable. Multiply it by the approximate 30 trillion cells (that’s 30 with 12 zeros behind it!), and it’s downright hard to ignore.

There were many, and I mean many, light bulb moments for me during this book. I have read a few ‘science-y’ books, but this one was an absolute pleasure. No dozing off and maybe two Google searches the first time I read it.

Lipton’s Work

Dr Lipton has several YouTube videos and talks available on the internet. I’ll be honest; I find his written work better than the spoken because he delves into intense and intellectual content in his videos and interviews. I prefer to read and metabolize at my own pace. However, this is, of course, a personal choice, and you may find his visual work engaging, so I would still encourage you to check it out.

I hope you enjoy this as much as I did.

Dawn

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Documents on a desktop with a banner reading Salt, Sugar, Fat by Michael Moss across it

If you think this will be anything like SALT FAT ACID HEAT by Samin Nosrat, then you are in for a bit of a shock. As amazing and excited Chef Samin makes us about food, Michael Moss will flip that on its head and make you seriously rethink your mainstream food choices.  Michael Moss is a multi-award-winning investigative journalist who as a result of a series of events, decided to take a deep dive into what’s in our food. The reporting and subsequent book (Salt, Sugar, Fat) have since become a staple read in the Health and Wellness community, and for a good reason.

Like a movie

The book was exceptionally well researched and reads like a punch-in-your-face Hollywood movie script. Having said that, I would not classify this as an ‘enjoyable’ read. The information left me feeling very uncomfortable. Like the feeling you have after watching an excellent thriller, there may have even been a few audible gasps while I was reading.

Who are they?

I appreciated that he put names and actions to those we often refer to as ‘they’. By ‘they’, I mean the people we refer to when we say things like: They are just in it for the money, or they are a ruthless bunch. We know they exist. From our side of the table, though, we get the distinct feeling that our best interests are not involved in their decision making.

Pulling back the curtain

Getting the curtain pulled back and giving us a glimpse is a rare occasion. If, like me, you have been on a journey around food and health, you know that what he speaks about illustrates a genuine and current problem in the world today. There are very few people on the planet who are not affected by these companies and people. This may make you feel intensely resentful toward these companies and those working there.

The real problem

By now, you can guess that the book may not be telling us what we ‘want’ to hear. Everything isn’t sunshine and roses in the land of food supply and may leave you enraged. But having said this, I would urge you to consider it on a more personal level. I have had family members and friends who have worked for some of the companies mentioned in the book. On a person to person level, I know they aren’t bad people. Neither did working for the company suddenly make them bad people. They do not wake up and head to work with malicious intent. The author points this out about many of the executives he met with. He is reasonable and measured when assessing where the real problem lies. It’s the system as a whole that needs to be overhauled.

Light at the end of the tunnel

Everything in that system needs to be shaken up. From the soil, our food comes from to what we choose to put on our plates. Upsetting as the information may be – as enormous as the task ahead is – there is still hope. The fact that Michael Moss can get this information to us is a massive step in making changes to that broken system.

You cannot fix what you don’t know about.
You cannot make changes if you don’t know where to start.

My biggest takeaway is that the change starts with you and me. The small things like where and who we choose to buy our food from will ultimately have a compounded impact. Knowing more and using information like this empowers us.

I found the book to be really well researched and written. Salt, Sugar & Fat is worthwhile getting your hands on, and, to get back to Chef Samin, no, it will not put you off her food. Instead, it will encourage you to learn more about what she shares, which is getting back to wholesome, straight from nature, home-cooked food.

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The Culture Code

One of my favourite books I have read over the last few years is The Culture Code, An Ingenious Way To Understand Why People Around The World Live And Buy As They Do – Coltaire Rapaille.

Coltaire Rapaille has spent decades studying cultures and consumer behaviour as a cultural anthropologist and marketing expert. The author shares some phenomenal insights about familiar products and how they got so familiar. Coltaire’s insights have been massively beneficial to companies around the world. But, this glimpse into what happens behind the marketing and sales scenes has profoundly affected me as an individual.

You May Get Angry

I highlighted something significant on just about every other page in the first chapter. By the second chapter, I realized that I should read the book or colour in all the pages. I found myself vacillating between shock, outrage and some profound “aha” moments. We all know that companies invest greatly in understanding the human psyche. They leverage this knowledge for profit and gain. When you begin to comprehend the intensity behind these studies, you cannot help at first feeling a little manipulated and outraged, which is exactly how I felt at the beginning of the book.

Look Past The Words

Once I moved past my anger and applied a more pragmatic mindset, I appreciated the life lessons. What makes Coltaire Rapaille so successful is his ability to move past the façade of words and hear what we really mean. He calls this the code or, more specifically, The Culture Code. He defines this code as: “the unconscious meaning we apply to any given thing” (pg. 5). An example of this is his study into the American culture around toilet paper, which he sums up to be: INDEPENDENCE. He then illustrates how this was used as a very effective marketing tool.

Awareness is Key

Coltaire Rapaille very adeptly takes you through his process to these conclusions. Especially for some of our favourite products (and imprints) like cars, makeup, cheese, love, alcohol, being overweight or pretty and many more. Some of the codes are astonishing at first and, in some instances, seem too primal to be real. However, once you have that awareness, you begin looking objectively at yourself and those around you. You notice that he is, in fact, scarily accurate in his assessments.

Knowledge is Power

I think how this translates into personal revelations and understandings will differ from person to person. It won’t be easy to read this book and not have a new perspective on the world around you. I highly recommend this book to anyone and everyone. My only advice would be to set aside your emotive reactions and focus on the reality of the information. Commerce is commerce, and people are people. As groups, we tend to follow the crowd and often don’t see the need to disrupt the status quo. However, as an individual, you have the choice to empower yourself with knowledge and awareness. Armed with newfound information, you then have a choice as to how much and how the world and people around you influence you.

Personal Belief System

As a result of this book, I took some time to reassess my choices. Here in South Africa, there are some very dominant brands. As my quest for finding healthy, reliable and earth-friendly products grew, so did my scrutiny into brands. It changed my shopping habits considerably, but I couldn’t help but wonder how their marketing strategies influenced me.

This was when I realised that this book also speaks to our personal belief systems. We all have them and use them to filter our daily experiences, whether we are conscious of this or not. In my blog – Why You Should Have a Personal Philosophy, I speak about this in more depth. Understanding self goes a long way in helping us make better choices.

Happy Reading,

Dawn

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